:root{
  --ink:#0d0d0d;
  --ink2:#202020;
  --graphite:#323232;
  --muted:#686868;
  --paper:#ffffff;
  --off:#f6f6f4;
  --line:#ddddda;
  --line-dark:#323232;
  --soft:#ececea;
  --shell:min(1180px,calc(100% - 40px));
  --radius:20px;
  --shadow:0 24px 70px rgba(0,0,0,.08);
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{
  margin:0;background:var(--paper);color:var(--ink);
  font-family:Inter,ui-sans-serif,system-ui,-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;
  line-height:1.55;-webkit-font-smoothing:antialiased;
}
a{color:inherit;text-decoration:none}
img{max-width:100%;display:block}
button,input,select,textarea{font:inherit}
h1,h2,h3{margin:0;line-height:1.02;letter-spacing:-.045em;font-weight:650}
h1{font-size:clamp(3.8rem,8vw,7.4rem);max-width:1000px}
h2{font-size:clamp(2.6rem,5vw,4.8rem)}
h3{font-size:1.45rem;letter-spacing:-.025em}
p{margin:0 0 1rem}
.shell{width:var(--shell);margin-inline:auto}
.kicker{font-size:.74rem;line-height:1.2;text-transform:uppercase;letter-spacing:.18em;font-weight:800;color:var(--muted)}
.lede{font-size:clamp(1.12rem,2vw,1.42rem);line-height:1.55;color:#4d4d4d;max-width:820px}
.rule{height:1px;background:var(--line)}
.small{font-size:.9rem;color:var(--muted)}
.site-header{
  position:sticky;top:0;z-index:40;background:rgba(255,255,255,.94);
  border-bottom:1px solid var(--line);backdrop-filter:blur(18px)
}
.nav{min-height:76px;display:flex;align-items:center;gap:28px}
.brand{display:flex;align-items:center;width:168px;flex:0 0 auto}
.brand img{width:100%;height:auto}
.desktop-nav{margin-left:auto;display:flex;align-items:center;gap:22px;font-size:.93rem}
.desktop-nav a{color:#3d3d3d}
.desktop-nav a:hover{color:#000}
.header-actions{display:flex;gap:10px;align-items:center}
.btn{
  border-radius:999px;border:1px solid transparent;padding:13px 20px;
  display:inline-flex;align-items:center;justify-content:center;gap:8px;
  font-weight:760;line-height:1;transition:.18s ease;cursor:pointer
}
.btn:hover{transform:translateY(-1px)}
.btn-black{background:#0d0d0d;color:#fff;border-color:#0d0d0d}
.btn-white{background:#fff;color:#0d0d0d;border-color:#bdbdb9}
.btn-ghost{border-color:#d0d0cd;background:transparent}
.btn-large{padding:17px 24px;font-size:1rem}
.btn-block{width:100%}

.hero{padding:82px 0 72px;overflow:hidden}
.hero-grid{display:grid;grid-template-columns:minmax(0,1.32fr) minmax(320px,.68fr);gap:64px;align-items:end}
.hero h1 span{
  display:inline-block;position:relative;white-space:nowrap
}
.hero h1 span:after{
  content:"";position:absolute;left:2%;right:0;bottom:-5px;height:3px;background:#111
}
.hero-copy{margin-top:28px}
.hero-actions{display:flex;flex-wrap:wrap;gap:11px;margin-top:28px}
.microproof{margin-top:30px;display:flex;gap:18px;flex-wrap:wrap;color:#555;font-size:.9rem}
.microproof span{display:flex;align-items:center;gap:7px}
.microproof i{display:block;width:6px;height:6px;background:#111;border-radius:50%}

.hero-card{
  background:var(--off);border:1px solid var(--line);border-radius:26px;padding:30px;
  box-shadow:var(--shadow)
}
.hero-card h3{font-size:1.9rem;margin:10px 0 20px}
.hero-card .step{display:grid;grid-template-columns:36px 1fr;gap:13px;padding:17px 0;border-top:1px solid var(--line)}
.hero-card .step:last-of-type{border-bottom:1px solid var(--line)}
.step-num{width:30px;height:30px;border-radius:50%;display:grid;place-items:center;background:#111;color:#fff;font-weight:800;font-size:.82rem}
.hero-card strong{display:block}
.hero-card small{display:block;color:var(--muted);margin-top:3px;line-height:1.45}
.hero-card .btn{margin-top:20px}

.path-strip{border-top:1px solid var(--line);border-bottom:1px solid var(--line);background:#fafafa}
.path{display:grid;grid-template-columns:repeat(5,1fr);align-items:center;min-height:104px}
.path div{padding:18px 20px;border-right:1px solid var(--line)}
.path div:last-child{border-right:0}
.path strong{display:block;font-size:1.02rem}
.path small{display:block;margin-top:4px;color:var(--muted)}
.path .arrow:after{content:"→";float:right;color:#aaa}

.section{padding:96px 0}
.section-soft{background:var(--off)}
.section-dark{background:#0b0b0b;color:#fff}
.section-head{max-width:850px;margin-bottom:44px}
.section-head .kicker{margin-bottom:14px}
.section-head p:last-child{margin-top:16px;color:var(--muted)}
.section-dark .section-head p:last-child{color:#bdbdbd}

.problem-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:72px;align-items:start}
.problem-stack{display:grid;border-top:1px solid var(--line)}
.problem-row{display:grid;grid-template-columns:54px 1fr;gap:18px;padding:22px 0;border-bottom:1px solid var(--line)}
.problem-row .n{font-size:.82rem;color:#888;font-weight:800}
.problem-row strong{display:block;font-size:1.12rem;margin-bottom:5px}
.problem-row span{color:var(--muted)}
.statement{
  position:sticky;top:118px;border:1px solid var(--line);border-radius:24px;padding:32px;background:#fff
}
.statement .big{font-size:clamp(2rem,3vw,3.3rem);line-height:1.05;letter-spacing:-.04em;font-weight:600}
.statement p{margin-top:22px;color:var(--muted)}

.process-grid{display:grid;grid-template-columns:repeat(5,1fr);border-top:1px solid #343434;border-bottom:1px solid #343434}
.process-step{padding:28px 22px;border-right:1px solid #343434}
.process-step:last-child{border-right:0}
.process-step .num{font-size:.75rem;color:#9c9c9c;margin-bottom:48px}
.process-step h3{font-size:1.3rem;margin-bottom:12px}
.process-step p{font-size:.91rem;color:#bdbdbd}
.process-note{display:flex;justify-content:space-between;gap:28px;align-items:center;margin-top:34px;color:#cfcfcf}
.process-note strong{color:#fff}

.core-grid{display:grid;grid-template-columns:.85fr 1.15fr;gap:70px;align-items:start}
.core-card{
  background:#111;color:#fff;border-radius:28px;padding:36px;position:sticky;top:118px
}
.core-card .kicker{color:#aaa}
.core-card h3{font-size:2.2rem;margin:14px 0 16px}
.core-card p{color:#c8c8c8}
.core-card ul{list-style:none;margin:25px 0 0;padding:0}
.core-card li{padding:11px 0;border-top:1px solid #333}
.core-card li:last-child{border-bottom:1px solid #333}
.layer-list{display:grid;border-top:1px solid var(--line)}
.layer{display:grid;grid-template-columns:74px 1fr auto;gap:18px;padding:26px 0;border-bottom:1px solid var(--line);align-items:start}
.layer .index{font-size:.78rem;color:#999}
.layer p{color:var(--muted);max-width:650px}
.layer .tag{font-size:.72rem;border:1px solid #c7c7c3;border-radius:999px;padding:6px 10px;white-space:nowrap}

.proof-grid{display:grid;grid-template-columns:1fr 1fr;gap:20px}
.proof-card{border:1px solid var(--line);border-radius:24px;overflow:hidden;background:#fff}
.proof-top{min-height:220px;padding:30px;background:linear-gradient(135deg,#f8f8f6,#e8e8e5);display:flex;flex-direction:column;justify-content:space-between}
.proof-top .mock{font-size:clamp(2.3rem,4vw,4rem);line-height:.95;letter-spacing:-.05em;font-weight:650}
.proof-body{padding:26px 30px}
.proof-body p{color:var(--muted)}
.proof-meta{display:flex;gap:8px;flex-wrap:wrap;margin-top:16px}
.proof-meta span{font-size:.72rem;border-radius:999px;border:1px solid var(--line);padding:6px 10px}

.principles{display:grid;grid-template-columns:repeat(4,1fr);border:1px solid #333;border-radius:24px;overflow:hidden}
.principle{padding:28px;border-right:1px solid #333;min-height:220px}
.principle:last-child{border-right:0}
.principle .icon{font-size:1.8rem;margin-bottom:52px}
.principle p{color:#b6b6b6;font-size:.92rem}

.faq{display:grid;gap:12px}
.faq details{border:1px solid var(--line);border-radius:16px;background:#fff;padding:19px 21px}
.faq summary{cursor:pointer;font-weight:760}
.faq p{margin:12px 0 0;color:var(--muted);max-width:850px}

.guide-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.guide-card{border:1px solid var(--line);border-radius:20px;padding:24px;min-height:190px;background:#fff}
.guide-card .kicker{font-size:.66rem}
.guide-card h3{margin:18px 0 8px}
.guide-card p{color:var(--muted);font-size:.92rem}

.contact-section{background:#f3f3f1}
.contact-grid{display:grid;grid-template-columns:.8fr 1.2fr;gap:56px;align-items:start}
.contact-copy h2{max-width:620px}
.contact-copy .lede{margin-top:20px}
.form-card{background:#fff;border:1px solid var(--line);border-radius:24px;padding:28px;box-shadow:var(--shadow)}
.lead-form{display:grid;grid-template-columns:1fr 1fr;gap:14px}
.lead-form label{font-size:.82rem;font-weight:760;color:#4b4b4b}
.lead-form input,.lead-form select,.lead-form textarea{
  width:100%;margin-top:6px;padding:13px 14px;border:1px solid #cfcfcc;border-radius:11px;background:#fff;color:#111
}
.lead-form textarea{min-height:120px;resize:vertical}
.full{grid-column:1/-1}
.hp{position:absolute!important;left:-9999px!important}

.site-footer{background:#0b0b0b;color:#fff;padding:54px 0 92px}
.footer-grid{display:grid;grid-template-columns:1.5fr 1fr 1fr;gap:42px}
.footer-logo{width:160px;filter:brightness(0) invert(1)}
.site-footer p,.site-footer small{color:#aaa}
.site-footer a{text-decoration:underline;text-decoration-color:#555;text-underline-offset:4px}
.footer-line{margin-top:30px;padding-top:22px;border-top:1px solid #292929;display:flex;justify-content:space-between;gap:20px;align-items:center}

.mobile-bar{display:none}
.page-hero{padding:80px 0 50px;border-bottom:1px solid var(--line)}
.content{max-width:860px;margin-inline:auto}
.prose h2{font-size:2.1rem;margin-top:2.5rem}
.prose h3{font-size:1.4rem;margin-top:2rem}
.prose p,.prose li{color:#4e4e4e}
.prose ul,.prose ol{padding-left:1.25rem}
.prose a{text-decoration:underline;text-underline-offset:3px}
.callout{border-left:3px solid #111;background:#f6f6f4;padding:18px 20px;margin:22px 0;border-radius:0 12px 12px 0}

@media(max-width:980px){
  .desktop-nav{display:none}
  .hero-grid,.problem-grid,.core-grid,.contact-grid{grid-template-columns:1fr}
  .statement,.core-card{position:static}
  .path{grid-template-columns:1fr 1fr 1fr}
  .path div{border-bottom:1px solid var(--line)}
  .process-grid{grid-template-columns:1fr 1fr}
  .process-step{border-bottom:1px solid #343434}
  .process-step:nth-child(2n){border-right:0}
  .principles{grid-template-columns:1fr 1fr}
  .principle:nth-child(2){border-right:0}
  .principle:nth-child(-n+2){border-bottom:1px solid #333}
  .guide-grid{grid-template-columns:1fr 1fr}
}
@media(max-width:680px){
  body{padding-bottom:64px}
  .nav{min-height:68px}
  .brand{width:138px}
  .header-actions .btn-white{display:none}
  .hero{padding:52px 0 46px}
  h1{font-size:clamp(3.1rem,16vw,5rem)}
  .hero h1 span{white-space:normal}
  .hero-grid{gap:34px}
  .hero-actions{display:grid;grid-template-columns:1fr}
  .microproof{gap:10px}
  .path{grid-template-columns:1fr}
  .path div{border-right:0}
  .section{padding:68px 0}
  .process-grid,.proof-grid,.principles,.guide-grid,.footer-grid{grid-template-columns:1fr}
  .process-step,.principle{border-right:0}
  .process-step{border-bottom:1px solid #343434}
  .principle{border-bottom:1px solid #333}
  .layer{grid-template-columns:48px 1fr}
  .layer .tag{grid-column:2}
  .lead-form{grid-template-columns:1fr}
  .full{grid-column:auto}
  .footer-line{display:block}
  .mobile-bar{
    display:grid;position:fixed;z-index:50;left:0;right:0;bottom:0;
    grid-template-columns:1fr 1fr;background:#0b0b0b;border-top:1px solid #333
  }
  .mobile-bar a{padding:16px 10px;text-align:center;color:#fff;font-weight:780}
  .mobile-bar a:last-child{background:#fff;color:#0b0b0b}
}


/* Pricing */
.pricing-grid{display:grid;grid-template-columns:.72fr 1.28fr;gap:22px;align-items:start}
.price-card{border:1px solid var(--line);border-radius:24px;padding:30px;background:#fff}
.price-featured{position:sticky;top:118px}
.price-card h3{font-size:2rem;margin:12px 0}
.price-card .price{font-size:clamp(2.35rem,4.5vw,3.75rem);letter-spacing:-.055em;font-weight:680;margin:20px 0}
.price-card p:not(.kicker){color:var(--muted)}
.rate-list{background:#fff;border:1px solid var(--line);border-radius:24px;overflow:hidden}
.rate-row{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:28px;padding:23px 25px;border-bottom:1px solid var(--line);align-items:start}
.rate-row:last-child{border-bottom:0}
.rate-row strong{display:block;margin-bottom:5px}
.rate-row span{display:block;color:var(--muted);font-size:.9rem;max-width:660px}
.rate-row b{white-space:nowrap;font-size:1.02rem}
.pricing-note{font-size:.88rem;color:var(--muted);margin:18px 4px 0;max-width:920px}
@media(max-width:880px){
  .pricing-grid{grid-template-columns:1fr}
  .price-featured{position:static}
}
@media(max-width:600px){
  .rate-row{grid-template-columns:1fr;gap:8px}
  .rate-row b{white-space:normal}
}